Importer Tool Kit

Point of Sale Brochure

These brochures describe the GoodWeave certification process and how the purchase of your certified rug helps to end child labor and educate children in weaving communities.

 

Certificate of Origin

Certificate of Origin cards can be personalized for each client that purchases one of your GoodWeave certified rugs. The certificate connects buyers to how their purchase helps weaving communities while building brand loyalty to your store.


 GoodWeave 2010 Sourcebook

The Sourcebook lists the more than 70 North American rug companies whose products carry the GoodWeave label, independently certifying that their rugs are child-labor-free.

Window Decal

These colorful GoodWeave label decals identify your showrooms as respected dealers of child-labor-free rugs, helping to build trust and differentiate your showroom from the competition.

 

Sales Talking Points

Use these talking points to help you show your customers why being a GoodWeave member matters, and how buying a GoodWeave certified rug helps us move one step closer to ending child labor in the rug industry.

 
GoodWeave Banners

These 12” x 72” banners have been popular amongst members as a cost-effective and impactful way to promote your company’s affiliation with the GoodWeave program, whether for a trade show or showroom. RugMark is underwriting the design cost; members simply pay for the printing ($84 through our preferred vendor). Contact rebecca@goodweave.org for more details.
 

GoodWeave Ad Campaign

Full-page ad and various sizes for placement on website, newsletters and other materials. If you need the ads in higher resolution, please email rebecca@goodweave.org.




GoodWeave banner ads

Want to promote GoodWeave more on your website? Here are several sizes in swf format of the same online ads you can see on many of our media sponsors' websites. Download them and use them on your sites today! To download, right click on the link and click save.

120 x 120     
145 x 120
160 x 160
160 x 600                                                                        
728 x 90

 

 

Carbon Clear Offsets

Good Weave has partnered with Carbon Clear to provide you with the ability to calculate your transportation emissions and to purchase offsets from some of the most reliable and high quality offset projects available in the marketplace. Click here for more information.
 
GoodWeave Powerpoint

This powerpoint provides useful background on the GoodWeave program. For internal use only; please let us know if you need background slides for a presentation to external audiences.
 
GoodWeave Logos

Image files of the GoodWeave logo and tagline for your use on ads, print materials and on the web to build awareness about your affiliation with our national campaign and commitment to social responsibility.
Read first: GoodWeave Logo Graphic Standards | Trademark Policy 
Website content: Tag Lines describing GoodWeave for your website
Download : Click here to log in and download logos
 

Other Images

The image from the front cover of the brochure is available without text for your use. If you would like a higher resolution version of this, please contact Rebecca Viser.
 

Promotional Activities

15 ways you can leverage your GoodWeave membership.
Importer version
Showroom/Retailer version

 

If you would like hard copies of any of the materials listed above, please send an email to partnership@GoodWeave.org with your request. Please include your name, company, address and name(s) of GoodWeave vendors you represent.

 

 

Partner with GoodWeave

By participating in the GoodWeave program, interior designers, retailers and importers can make a difference while growing their business.

 

Children's Stories

At the age of five, Manju was already working on the rug looms. While she has since been found and freed from illegal carpet work, some 250,000 children throughout South Asia still toil in obscurity. Through the GoodWeave certification program more than 3,600 kids like Manju have been rescued, rehabilitated and educated, and thousands more deterred from entering the work force.

More Stories »